Give as you Live’s new, tablet-friendly website launched recently, with a friendlier interface and price comparison technology that’s been making waves in the national and charity press. Here is a selection of coverage highlighting the additional benefits of this innovative way to raise unrestricted and recurring revenue for charities across the UK, alongside further comment off the back of Give as you Live’s Donor Survey.
“A good reason to shop” in The Sun
Give as you Live is “Going up” in The Sun’s Mrs Crunch section, which aims to improve mums’ lives in the face of the bottomed-out economy.
The Sun highlighted the fact that the Give as you Live website, now with price comparison technology, helps shoppers get the best deal online, as well as carrying a charitable donation from the thousands of UK retailers who have signed up.
Give as you Live, the digital platform that lets shoppers raise funds for charity when they shop online, has added price comparison functionality. This will mean shoppers can find the best online deal and still raise funds for charity, at no extra cost to the shopper.
“Online shopping website and donation platform Give as you Live allows users to raise money for their chosen charity whilst purchasing everyday goods. It has recently added a price comparison tool, allowing users to discover the best deals. Auto-completion has also been added into the search function to make it easier for users to find popular products.”
“We found some channels are important in providing donations while others are a more effective donor-engagement tool. This understanding enables charities to better allocate resources and increase support, which is why we encourage charities to continually use the survey to understand their donor base.”
“When I think of multichannel conversations, I think of a scene from He’s Just Not That Into You, when Drew Barrymore contacts the guy through Blackberry Messenger, Facebook, text… Unsurprisingly, the bombardment didn’t get Drew very far, but we are spoilt for choice when it comes to communication channels.”