How the University of Liverpool is using Give as you Live

Charity name: 

University of Liverpool

Charity representative name:

Carina Waldock

What Give as you Live resources do you use to promote this way of fundraising to your supporters?

We use the facebook and twitter posts in the Marketing resources along with some of the seasonal campaigns. We tend to write our own emails and have also done a few stories as part of our online newsletter and a postcard to send out with our telephone campaign.

Do you think other universities would benefit from fundraising through Give as you Live?

Yes definitely, it provides a source of income which you don’t have to continually solicit and gives you something to offer those who can’t afford to give a donation.

“Give as you Live is really easy to use as a shopper and the team provide lots of support for promotion online to your constituents. We’ve raised nearly £2,000 from Give as you Live; it’s a great way to get more people interested in the work your charity does and to help them understand that their support, no matter how small, can make a difference.” Carina Waldock

If you are from a similar charity and want to register for Give as you Live for free, please give the team a call on 0800 883 8450