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What is H&M's Conscious Range?

If you're here, you probably already love H&M's range of fashion and homeware. But did you know they are committed to helping the environment?

If you're in-store and spot a green label on a product, it means it contains a bigger share of recycled or sustainably sourced materials than H&Ms other products.

If you're shopping online it's even easier to spot the Conscious range - just click the 'Sustainability' link from the home page!

Conscious products are better for the environment because they use less water, energy and chemicals than conventional materials and therefore have less of a negative impact on our planet.

Conscious Women's Fashion
Conscious Homeware
Conscious Kids Fashion
Conscious Men's Fashion


Conscious products contain at least 50% recycled or other sustainably sourced materials – in fact, many contain 100% - but there are some exceptions due to technological limitations.

shop h&m conscious now >

Don't forget, when you shop H&M via Give as you Live, you'll raise 3% in FREE funds for your charity!

Why Shop H&M Via Give as you Live?

By shopping H&M via our links, website or app, you can raise FREE funds for the charity of your choice. We are paid a fee for every transaction completed online that comes from us; we turn that fee into a donation and pay it to the charity you select, for FREE! It costs absolutely nothing to sign-up for an account (and it only takes 2 minutes), and you won’t pay a single penny more than the total of your basket when you shop. It really is guilt free shopping!

Plus, you can keep track of how much you’re raising in your account, and earn free bonus donations just for shopping regularly via us.

Who are Give as you Live?

We’ve raised over £10.4million for UK charities just through online shopping. We have over 4,300 stores listed and over 200,000 charities.


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